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Strategy & Brand Messaging

We help you understand your market, define your message, and create clear roadmaps for growth. Strategic planning ensures every marketing decision serves your business objectives.

Our Work

The strategy room set for a session
A brand book open on the market analysis spread
A brand messaging strategy open on a laptop
A working session round the table
The Orca Consult brand brochure
Two heads at the whiteboard
Website mockups fanned out on green
A property portfolio spread
Laptops round the table mid-workshop
Working through the Rightsized steps on the board
A campaign screen on a phone against red
Working a plan out on the whiteboard
The Orca Consult brand messaging document
The studio at work
The Orca site on a tablet
Mapping the plan out on the glass wall
A brand guide flat on the table
Thinking it through on the glass, Joburg behind
The wider network on a call
Sorting the sticky notes on the glass
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How we sharpen your story.

Every engagement is scoped around what your business actually needs. Here's what we can bring to yours.

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01Marketing Strategy & Business Consulting
02Brand Messaging & Voice Development
03Brand Strategy & Positioning
04Video Marketing Strategy
05Social Media Strategy
06Website Strategy & Planning

Success stories from this work.

A Sage executive slide deck designed in Figma
Design

Slide Decks That Win the Room

Sage's senior leaders Gerhard Hartman and Jordaan Burger needed speeches in their own voice and fully custom, on-brand slide decks for the Finance Indaba. We wrote and designed both from scratch, in three weeks from final briefing to handover.

Read the full story

Frequently asked questions.

It is the written foundation for how your business talks about itself: your position in the market, the story you tell, and the exact language your team uses everywhere from the website to sales calls. It is what keeps every channel saying the same thing.

We wrote a step-by-step guide: how to develop a brand messaging framework.

Strong brands don't happen by accident.

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